Global Certificate in Google Ads: Remote Business Strategy

Name: Global Certificate in Google Ads: Remote Business Strategy
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The Global Certificate in Google Ads: Remote Business Strategy is a comprehensive course designed to provide learners with essential skills for career advancement in digital marketing. This program focuses on Google Ads, a critical tool for businesses seeking to expand their online presence and reach a wider audience.

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AboutThisCourse

The course covers key topics such as search, display, and video advertising, providing learners with practical skills and strategies to create and manage effective ad campaigns. In today's digital age, the demand for skilled digital marketers is at an all-time high. According to a report by Burning Glass Technologies, job postings for digital marketing roles have grown by 50% over the past five years. By completing this course, learners will be well-equipped to meet this demand and advance their careers in this rapidly growing field. The Global Certificate in Google Ads: Remote Business Strategy course is offered entirely online, making it accessible to learners from anywhere in the world. This flexibility, combined with the course's practical focus on real-world skills, makes it an ideal choice for professionals seeking to enhance their digital marketing expertise and take their careers to the next level.

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CourseDetails

• Unit 1: Introduction to Google Ads & Remote Business Strategy
• Unit 2: Google Ads Account Structure & Campaign Setup
• Unit 3: Keyword Research & Selection for Global Markets
• Unit 4: Creating Compelling Ad Copy for International Audiences
• Unit 5: Ad Extensions & Their Role in Global Ad Campaigns
• Unit 6: Bid Management Strategies for Optimal Performance
• Unit 7: Tracking & Measuring Success with Google Analytics
• Unit 8: Localizing Google Ads for Global Markets
• Unit 9: Leveraging Audience Targeting for International Reach
• Unit 10: Advanced Google Ads Features for Remote Business Strategies

CareerPath

The **Global Certificate in Google Ads** is a valuable credential for professionals seeking to expand their expertise in remote business strategies. With the increasing demand for digital marketing professionals, the UK job market is thriving with opportunities for certified experts. Here are some relevant statistics visualized through a 3D pie chart, providing you an insight into the industry-specific roles, their job market trends, and salary ranges. Digital Marketer: This role involves overseeing various marketing channels and strategies to boost a company's online presence. As a digital marketer, you can expect to earn between £28,000 and £50,000 per year, with a 35% share in the job market. PPC Specialist: Specialists in Pay-Per-Click (PPC) advertising manage and optimize paid ad campaigns across platforms like Google Ads and social media. With a 25% share in the job market, the average PPC specialist salary in the UK ranges between £25,000 and £45,000 per year. SEO Specialist: Search Engine Optimization (SEO) specialists focus on optimizing websites and content for organic search engine rankings. The UK SEO specialist job market accounts for 20% of the demand, with an average salary ranging between £22,000 and £45,000 per year. Content Writer: Content writers create engaging and SEO-friendly content for websites, blogs, and marketing materials. This role represents 15% of the job market and offers a salary range between £20,000 and £40,000 per year. Analytics Manager: Analytics managers analyze data from various sources to optimize marketing strategies and measure performance. This role represents 5% of the job market, with an average salary ranging between £30,000 and £60,000 per year.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN GOOGLE ADS: REMOTE BUSINESS STRATEGY

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London School of International Business (LSIB)

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05 May 2025

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