Certificate in SEO Essentials for E-commerce Growth

Name: Certificate in SEO Essentials for E-commerce Growth
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The Certificate in SEO Essentials for E-commerce Growth is a comprehensive course designed to equip learners with the fundamental skills necessary to excel in the ever-evolving world of e-commerce. This course emphasizes the importance of Search Engine Optimization (SEO) in driving organic traffic, increasing online visibility, and boosting sales for e-commerce businesses.

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AboutThisCourse

In today's digital age, SEO skills are highly sought after, with an estimated 91% of all jobs requiring digital skills, including SEO. By completing this course, learners will gain a competitive edge in the job market, with the ability to help businesses grow and succeed through effective SEO strategies. Through hands-on training and real-world examples, this course covers keyword research, on-page and off-page optimization techniques, and analytics. By the end of the course, learners will have a solid understanding of how to create and implement successful SEO campaigns, making them valuable assets to any e-commerce team.

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CourseDetails

• Unit 1: Introduction to SEO for E-commerce
• Unit 2: Keyword Research and Analysis
• Unit 3: On-page SEO Optimization
• Unit 4: Technical SEO for E-commerce Websites
• Unit 5: Link Building Strategies
• Unit 6: Local SEO and Google My Business
• Unit 7: Mobile Optimization for SEO
• Unit 8: SEO Content Strategy
• Unit 9: Analyzing SEO Performance with Google Analytics
• Unit 10: Advanced SEO Techniques for E-commerce

CareerPath

The **Certificate in SEO Essentials for E-commerce Growth** focuses on the most sought-after SEO skills in the UK job market, empowering learners to excel in their e-commerce careers. The demand for these SEO skills is evident in the job listings, as depicted in the 3D pie chart below: SEO Skills Demand in E-commerce Jobs (UK) 1. SEO Basics: Covering the fundamentals of search engine optimization, this skill is essential for 35% of job listings. 2. Keyword Research: This skill is crucial for 25% of job listings, emphasizing the need to understand user intent and search behavior. 3. On-page Optimization: Ensuring web pages offer valuable content and are easily crawlable, this skill is in demand for 20% of job listings. 4. Technical SEO: Mastering advanced topics, such as structured data, site speed, and mobile optimization, is needed for 10% of job listings. 5. SEO Analytics: Measuring and analyzing the effectiveness of SEO strategies is vital for 10% of job listings. With the UK e-commerce market expanding, SEO expertise is increasingly important for professionals seeking growth and success. This certificate program is tailored to equip learners with the required skills to stay competitive in the industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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CERTIFICATE IN SEO ESSENTIALS FOR E-COMMERCE GROWTH

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London School of International Business (LSIB)

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05 May 2025

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