Certificate Market Research for Strategic Planning

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The Certificate Market Research for Strategic Planning course is a valuable asset for professionals aiming to make data-driven business decisions. This course emphasizes the importance of market research in developing effective strategic plans and highlights the industry's growing demand for professionals with these skills.

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AboutThisCourse

Throughout the course, learners will acquire essential skills in collecting, analyzing, and interpreting market research data to drive successful business strategies. These skills include identifying target markets, conducting competitive analysis, and using data to inform product development and marketing efforts. By completing this certificate program, learners will be well-equipped to advance their careers in various industries, such as marketing, market research, product management, and consulting. This program will provide them with a competitive edge in the job market, enabling them to add value to their organizations by making informed, strategic decisions based on thorough market research.

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CourseDetails


• Market Research Fundamentals
• Defining Research Objectives and Questions
• Secondary Research: Data Collection and Analysis
• Primary Research: Survey Design and Sampling
• Qualitative Research: Focus Groups and In-depth Interviews
• Quantitative Research: Data Analysis and Interpretation
• Market Segmentation and Target Marketing
• Competitive Analysis and Market Positioning
• Market Trends and Forecasting
• Integrating Market Research into Strategic Planning

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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CERTIFICATE MARKET RESEARCH FOR STRATEGIC PLANNING
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London School of International Business (LSIB)
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05 May 2025
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