Global Certificate in Storytelling and Data Analytics for CRM

Name: Global Certificate in Storytelling and Data Analytics for CRM
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The Global Certificate in Storytelling and Data Analytics for CRM is a comprehensive course designed to meet the growing industry demand for data-driven CRM professionals. This certificate course emphasizes the fusion of data analytics and storytelling skills, making learners attractive to employers in various sectors, including marketing, sales, and customer service.

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AboutThisCourse

By enrolling in this course, learners will develop essential skills in data analysis, visualization, and strategic communication. They will gain hands-on experience with powerful tools like Power BI and Tableau, preparing them to translate complex data into compelling stories that drive decision-making and customer engagement. Moreover, the course covers CRM strategy, customer journey mapping, and segmentation techniques, ensuring that learners understand how to apply their skills in real-world situations. Investing in this course will equip learners with the tools and techniques to excel in their current roles and advance their careers, making them indispensable assets in today's data-driven business landscape.

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CourseDetails

• Storytelling Fundamentals
• Data Analysis Basics for CRM
• Data Visualization Techniques in Storytelling
• Customer Segmentation and Profiling
• Analyzing CRM Data for Customer Insights
• Creating Engaging Data-Driven Narratives
• Utilizing CRM Data for Effective Storytelling
• Ethical Considerations in Data Storytelling
• Measuring Success: Evaluating Data Storytelling Effectiveness
• Best Practices in Global Storytelling and Data Analytics for CRM

CareerPath

In the ever-evolving world of CRM (Customer Relationship Management), professionals with strong storytelling and data analytics skills are in high demand. This Global Certificate in Storytelling and Data Analytics for CRM is designed to equip you with the necessary skills to excel in this dynamic field. Let's take a closer look at the job market trends for the UK, visualized through a stunning 3D pie chart. The chart highlights four primary roles in the industry, showcasing their respective presence in the market: 1. **Data Analyst**: With a 45% share, data analysts are the most sought-after professionals in the UK's CRM scene. Their ability to interpret complex data sets and derive actionable insights sets the stage for informed decision-making. 2. **CRM Manager**: CRM managers hold 25% of the market share, making them the second-largest group. They are responsible for managing a company's CRM strategy, ensuring seamless customer interactions, and driving revenue growth. 3. **Marketing Analyst**: Coming in third are marketing analysts, accounting for 18% of the market. They delve into customer behavior, industry trends, and marketing best practices to create effective campaigns that resonate with the target audience. 4. **Sales Analyst**: Finally, sales analysts make up 12% of the industry. They analyze sales data, identify trends, and provide insights that help sales teams optimize their strategies and boost performance. With this Global Certificate in Storytelling and Data Analytics for CRM, you'll be well-prepared to excel in any of these roles and make a lasting impact in the CRM landscape.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN STORYTELLING AND DATA ANALYTICS FOR CRM

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London School of International Business (LSIB)

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05 May 2025

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