Executive Development Programme in Market Positioning and Brand Building

Name: Executive Development Programme in Market Positioning and Brand Building
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The Executive Development Programme in Market Positioning and Brand Building is a certificate course designed to empower professionals with critical skills in today's competitive business landscape. This programme emphasizes the importance of strong branding and market positioning in achieving business growth and success.

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AboutThisCourse

In an era where consumers are overwhelmed with choices, a strong brand and strategic market positioning can make all the difference. This course provides learners with a comprehensive understanding of the concepts, tools, and techniques necessary to create and maintain a powerful brand and a distinct market position. By taking this course, learners will develop essential skills for career advancement, including market research, brand development, competitive analysis, and marketing strategy. With a focus on practical application, this programme is in high demand across various industries, providing learners with a valuable edge in a competitive job market. In summary, the Executive Development Programme in Market Positioning and Brand Building is a must-take course for professionals seeking to enhance their marketing skills, advance their careers, and make a lasting impact in their organizations.

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CourseDetails

• Market Positioning: Understanding the Market and Competitive Landscape
• Brand Identity: Defining and Building a Strong Brand
• Brand Strategy: Developing a Long-Term Plan for Brand Success
• Brand Differentiation: Positioning Your Brand to Stand Out
• Brand Awareness: Building Recognition and Visibility for Your Brand
• Brand Messaging: Communicating Your Brand's Value Proposition
• Brand Equity: Measuring and Managing the Value of Your Brand
• Brand Management: Maintaining and Strengthening Your Brand Over Time
• Digital Branding: Building and Managing Your Brand in the Digital Age

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN MARKET POSITIONING AND BRAND BUILDING

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London School of International Business (LSIB)

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05 May 2025

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