Professional Certificate in Email Marketing: Brand Narrative

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The Professional Certificate in Email Marketing: Brand Narrative is a vital course for modern marketers. With the increasing demand for effective digital communication, email marketing has become a critical skill in today's industry.

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AboutThisCourse

This certificate course focuses on creating compelling brand narratives through email marketing, a key strategy for engaging audiences and driving business growth. Learners will gain essential skills in email design, content creation, campaign management, and data analysis. By understanding how to craft compelling stories and utilize data-driven insights, learners will be able to create targeted, personalized, and high-performing email campaigns. This course is an excellent opportunity for professionals looking to advance their careers in digital marketing and improve their organization's email marketing strategies. Upon completion, learners will have a solid foundation in email marketing best practices and the ability to develop and execute successful campaigns that resonate with their audience and drive results.

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โ€ข Email Marketing Strategy
โ€ข Building Effective Email Lists
โ€ข Crafting Compelling Email Subject Lines
โ€ข Designing Engaging Email Templates
โ€ข Personalization and Segmentation in Email Marketing
โ€ข Email Marketing Metrics and Analytics
โ€ข A/B Testing and Optimization in Email Marketing
โ€ข GDPR, CAN-SPAM, and Email Marketing Compliance
โ€ข Integrating Email Marketing with CRM and Marketing Automation Tools
โ€ข Creating a Strong Brand Narrative in Email Marketing

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Roles and responsibilities in Email Marketing jobs: - **Email Marketing Specialist**: Focus on creating and executing email marketing campaigns to drive customer engagement and sales. - **CRM & Email Marketing Manager**: Oversee email marketing strategies, manage the team, and coordinate with other departments to align marketing efforts. - **Email Marketing Coordinator**: Assist in managing email campaigns, coordinating with the team, and tracking campaign performance. The demand for professionals with Email Marketing skills is on the rise, offering competitive salary ranges in the UK: - Email Marketing Specialists: ยฃ25,000 - ยฃ35,000 - CRM & Email Marketing Managers: ยฃ35,000 - ยฃ55,000 - Email Marketing Coordinators: ยฃ20,000 - ยฃ25,000

EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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PROFESSIONAL CERTIFICATE IN EMAIL MARKETING: BRAND NARRATIVE
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London School of International Business (LSIB)
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05 May 2025
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