Professional Certificate in Google My Business and Local Search

Name: Professional Certificate in Google My Business and Local Search
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The Professional Certificate in Google My Business and Local Search is a crucial course designed to equip learners with the skills to optimize local online presence for businesses. With the increasing importance of local search in digital marketing, this course offers in-demand skills for career advancement.

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AboutThisCourse

Learners will gain expertise in managing Google My Business accounts, creating and optimizing local listings, and analyzing local search performance. The course covers best practices for local SEO, enabling learners to drive more traffic, leads, and sales to businesses. By the end of the course, learners will have a portfolio of local SEO projects to showcase their skills to potential employers. Enroll today and gain a competitive edge in the rapidly evolving digital marketing landscape.

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CourseDetails

• Understanding Google My Business Basics & Setup
• Optimizing Google My Business Listings for Local SEO
• Google My Business Posts: Creating Engaging Content
• Managing Reviews and Ratings on Google My Business
• Google My Business Insights: Analyzing Performance Data
• Local Search: Keyword Research and Implementation
• Google My Business and Google Maps Integration
• Managing Multiple Google My Business Listings
• Google My Business Q&A and User Generated Content
• Advanced Google My Business Strategies for Maximum Visibility

CareerPath

The local search industry is booming, with numerous opportunities for professionals with the right skills. This 3D pie chart showcases the salary ranges for some popular roles in this field within the UK. An SEO Specialist focuses on optimizing websites for search engines, earning between £25,000 and £50,000 annually. Local SEO Specialists, who optimize websites for local search results, can earn between £22,000 and £45,000. Google My Business Experts manage and optimize business listings on Google, earning salaries between £28,000 and £55,000. Lastly, Local Search Analysts study local search trends and data, earning between £20,000 and £40,000. Salaries can vary depending on factors such as experience, location, and company size. However, these roles offer competitive compensation packages and are in high demand, especially with the increasing importance of local search for businesses. To succeed in this field, professionals should focus on developing skills in areas like SEO, Google My Business management, and local search analytics.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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FullCourseAccess
DigitalCertificate
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PROFESSIONAL CERTIFICATE IN GOOGLE MY BUSINESS AND LOCAL SEARCH

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London School of International Business (LSIB)

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05 May 2025

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