Certificate in Email Marketing: Smarter Campaign Results

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The Certificate in Email Marketing: Smarter Campaign Results course is a comprehensive program designed to enhance your email marketing skills and boost your career. With the increasing demand for effective digital marketing strategies, email marketing remains a crucial aspect of any successful online campaign.

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AboutThisCourse

This course provides learners with essential skills to create, manage, and optimize email marketing campaigns. It covers topics such as email design, list building, automation, and analytics, empowering learners to drive engagement and conversion rates. By earning this certification, you demonstrate your commitment to staying current with industry best practices and your ability to deliver smarter campaign results. In today's digital-focused world, email marketing knowledge is a valuable asset for professionals in various fields, including marketing, communications, and e-commerce. By completing this course, you will be well-equipped to meet the demands of the industry and stand out as a competent, data-driven email marketing specialist.

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CourseDetails

• Email Marketing Fundamentals: Understanding the basics of email marketing, including its importance, benefits, and best practices. • List Building and Management: Creating, growing, and maintaining a quality email list for optimal campaign results. • Segmentation and Personalization: Techniques for segmenting audiences and personalizing email content to increase engagement. • Copywriting for Email Marketing: Crafting compelling subject lines, preheaders, and email body text to maximize open rates and conversions. • Designing Effective Emails: Design principles for creating visually appealing and easy-to-read emails that drive action. • Email Campaign Planning: Developing a strategic plan for email campaigns, including setting goals, determining frequency, and analyzing performance metrics. • Deliverability and Compliance: Ensuring emails reach the inbox and adhere to legal requirements, such as CAN-SPAM and GDPR. • Testing and Optimization: Techniques for A/B testing email elements, analyzing results, and continuously improving campaign performance.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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CERTIFICATE IN EMAIL MARKETING: SMARTER CAMPAIGN RESULTS
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London School of International Business (LSIB)
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05 May 2025
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