Executive Development Programme in Media Psychology & Stakeholder Engagement

Name: Executive Development Programme in Media Psychology & Stakeholder Engagement
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The Executive Development Programme in Media Psychology & Stakeholder Engagement is a certificate course designed to equip learners with essential skills for career advancement in the media industry. This program bridges the gap between media studies and psychology, focusing on the impact of media on human behavior and decision-making.

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AboutThisCourse

In today's digital age, understanding the psychological aspects of media consumption is increasingly important for businesses, organizations, and individuals working in media-related fields. This course provides learners with the tools to analyze and evaluate media messages, engage stakeholders effectively, and develop strategies to influence behavior and perception. The program covers topics such as persuasion, social influence, media effects, audience analysis, and stakeholder management. Learners will gain practical experience in conducting research, analyzing data, and developing communication strategies that are grounded in psychological principles and best practices. By completing this course, learners will be well-positioned to advance their careers in media, marketing, public relations, and related fields.

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CourseDetails

• Media Psychology Fundamentals: Understanding the psychological principles that drive media consumption and engagement.
• Stakeholder Engagement Strategies: Developing and implementing effective stakeholder engagement plans.
• Psychology of Communication: Exploring the role of psychology in communication processes and how to optimize messaging.
• Media Analysis: Analyzing media channels and platforms for their psychological impact and engagement potential.
• Digital Media Psychology: Delving into the unique psychological aspects of digital media engagement.
• Behavioral Change Theory: Applying behavioral change theories to media psychology and stakeholder engagement.
• Persuasion and Influence: Harnessing the power of persuasion and influence in media and stakeholder communication.
• Crisis Communication: Managing crisis communication with a focus on media psychology and stakeholder engagement.
• Measurement and Evaluation: Measuring and evaluating the effectiveness of media psychology and stakeholder engagement strategies.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN MEDIA PSYCHOLOGY & STAKEHOLDER ENGAGEMENT

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London School of International Business (LSIB)

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05 May 2025

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