Certificate in Email Campaigns for Enhanced Engagement
-- ViewingNowThe Certificate in Email Campaigns for Enhanced Engagement course is a powerful learning program designed to help marketing professionals create impactful email campaigns. This course highlights the importance of email marketing and how it remains a vital tool in today's digital landscape.
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GBP £ 140
GBP £ 202
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โข Email Campaign Strategy: Understanding the importance of having a clear and concise email campaign strategy, including setting goals, defining target audiences, and selecting the right email types. โข Email Design and Branding: Learning how to design emails that are not only visually appealing but also consistent with the overall brand, including best practices for layout, color, and typography. โข Copywriting for Emails: Mastering the art of writing compelling email copy that drives engagement, including subject lines, headlines, body copy, and calls-to-action. โข Email Segmentation and Personalization: Understanding the importance of segmenting email lists and personalizing email content to increase engagement and conversion rates. โข Email Automation: Learning how to set up and manage automated email campaigns, including welcome emails, abandoned cart emails, and post-purchase follow-up emails. โข Email Deliverability: Understanding how to ensure emails reach the inbox and avoiding common deliverability issues, including spam filters and blacklists. โข Email Analytics and Reporting: Learning how to track and analyze email campaign performance, including open rates, click-through rates, conversion rates, and revenue generated. โข Email Marketing Compliance: Understanding the legal and ethical requirements for email marketing, including anti-spam laws and best practices for obtaining and managing email lists.
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