Professional Certificate in Data Analysis for PR Success
-- ViewingNowThe Professional Certificate in Data Analysis for PR Success is a course designed to enhance your skills in data analysis and public relations (PR). In today's digital world, data analysis is essential for making informed decisions and measuring the success of PR campaigns.
6,220+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
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โข Data Analysis Fundamentals: Understanding data types, data sources, data cleaning, and data preprocessing.
โข Data Visualization: Creating effective visualizations for PR analysis using tools such as Tableau, PowerBI, and Excel.
โข Quantitative Research Methods: Hypothesis testing, statistical significance, and inferential statistics.
โข PR Metrics and KPIs: Measuring PR success with metrics such as share of voice, sentiment analysis, and media impressions.
โข Data Storytelling: Communicating data insights in a compelling and engaging way for PR success.
โข Social Media Analytics: Analyzing social media data for PR insights and measuring social media performance.
โข Competitor Analysis: Using data to analyze competitors' PR strategies and performance.
โข Crisis Management: Using data analysis to prepare for and manage PR crises.
โข Data Ethics: Understanding ethical considerations in data analysis for PR.
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