Global Certificate in Nonprofit CRO: Essential Insights
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课程详情
• Nonprofit Fundraising Fundamentals: An introduction to the essentials of nonprofit fundraising, including donor cultivation, solicitation strategies, and stewardship best practices.
• Data-Driven Decision Making: An exploration of how data and analytics can inform and enhance nonprofit fundraising efforts, from donor segmentation to performance measurement.
• Digital Fundraising Techniques: A deep dive into the latest digital tools and techniques for nonprofit fundraising, including email marketing, social media, and crowdfunding.
• Major Gifts and Planned Giving: An examination of the principles and practices of major gifts and planned giving, including prospect identification, cultivation, solicitation, and stewardship.
• Corporate and Foundation Grants: A comprehensive guide to securing grants from corporations and foundations, including research techniques, proposal writing, and reporting requirements.
• Capital Campaigns: An overview of the key elements of a successful capital campaign, from feasibility studies to volunteer management and donor recognition.
• Ethical Considerations in Nonprofit Fundraising: A discussion of the ethical challenges and dilemmas that can arise in nonprofit fundraising, and strategies for maintaining integrity and trust.
• Diversity, Equity, and Inclusion in Fundraising: An exploration of the ways in which nonprofit fundraising can promote and advance diversity, equity, and inclusion, and strategies for building a more inclusive and equitable fundraising program.
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入学要求
- 对主题的基本理解
- 英语语言能力
- 计算机和互联网访问
- 基本计算机技能
- 完成课程的奉献精神
无需事先的正式资格。课程设计注重可访问性。
课程状态
本课程为职业发展提供实用的知识和技能。它是：
- 未经认可机构认证
- 未经授权机构监管
- 对正式资格的补充
成功完成课程后，您将获得结业证书。
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