Certificate in Email Marketing Secrets
-- ViewingNowThe Certificate in Email Marketing Secrets is a comprehensive course that unlocks the power of email marketing for career advancement. This program focuses on the importance of email marketing in today's digital landscape, where businesses prioritize customer engagement and retention.
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โข Email List Building: Techniques for growing an email list, including opt-in forms, lead magnets, and content upgrades.
โข Email Design: Best practices for email design, including layout, formatting, and branding.
โข Segmentation and Personalization: Strategies for segmenting email lists and personalizing email content based on subscriber data and behavior.
โข Email Campaign Planning: How to plan and execute effective email campaigns, including welcome series, promotional campaigns, and automated workflows.
โข Email Deliverability: Tips for improving email deliverability, including list hygiene, authentication, and avoiding spam filters.
โข Analytics and Metrics: Understanding key email marketing metrics, including open rates, click-through rates, and conversion rates, and using analytics to optimize email campaigns.
โข Legal and Ethical Considerations: Compliance with email marketing laws and regulations, including the CAN-SPAM Act, GDPR, and CASL, and best practices for building trust and maintaining subscriber privacy.
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