Professional Certificate in CRM for Sustainable E-commerce Growth
-- ViewingNowThe Professional Certificate in CRM for Sustainable E-commerce Growth is a comprehensive course designed to empower learners with essential skills for career advancement in the e-commerce industry. This course highlights the importance of Customer Relationship Management (CRM) strategies that prioritize sustainability and long-term growth.
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GBP £ 140
GBP £ 202
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โข Customer Relationship Management (CRM) Fundamentals: Understanding the basics of CRM systems, their importance in e-commerce, and how they contribute to sustainable growth.
โข Data Analysis and Insights: Leveraging data to gain actionable insights, improve customer engagement, and drive e-commerce growth.
โข CRM Strategy for E-commerce: Developing a comprehensive CRM strategy tailored to your e-commerce business, including segmentation, targeting, and positioning.
โข Customer Journey Mapping: Identifying and optimizing customer touchpoints, mapping the customer journey, and improving the overall customer experience.
โข Personalization and Automation: Implementing personalized marketing, automating customer interactions, and utilizing AI to enhance CRM performance.
โข Integrating CRM with E-commerce Platforms: Connecting CRM systems with e-commerce platforms, ensuring seamless data flow, and leveraging APIs for custom integrations.
โข Customer Lifetime Value (CLV) and Retention: Measuring and maximizing CLV, implementing retention strategies, and reducing customer churn.
โข Data Security and Privacy: Safeguarding customer data, ensuring compliance with data protection regulations, and building trust through transparent data practices.
โข CRM Analytics and Reporting: Monitoring and analyzing CRM performance metrics, generating actionable insights, and creating data-driven reports.
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