Certificate in Legal Email Marketing: Ethical Considerations
-- ViewingNowThe Certificate in Legal Email Marketing: Ethical Considerations course is a must for professionals seeking to excel in digital marketing for the legal industry. This course highlights the importance of ethical email marketing practices, ensuring compliance with legal and regulatory standards while maximizing campaign effectiveness.
3,310+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
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โข Email Marketing Compliance: Overview of legal requirements for email marketing, including CAN-SPAM Act, GDPR, and CASL.
โข Data Protection and Privacy: Understanding data protection laws and privacy considerations in email marketing.
โข Opt-in and Opt-out Requirements: Best practices for obtaining and managing email marketing consent.
โข Unsubscribe Mechanisms: Implementing and monitoring effective unsubscribe processes.
โข Email Content Regulations: Guidelines for creating legally compliant email content.
โข False and Misleading Representations: Avoiding deceptive practices in email marketing.
โข Email Marketing to Children: Special considerations for marketing to children and minors.
โข Record Keeping and Documentation: Maintaining accurate records to demonstrate legal compliance.
โข Penalties and Enforcement: Overview of penalties for non-compliance and enforcement mechanisms.
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