Executive Development Programme in Crisis Communication for Sustainable Growth
-- ViewingNowThe Executive Development Programme in Crisis Communication for Sustainable Growth is a certificate course designed to empower professionals with the skills to manage and navigate through crises effectively. In today's fast-paced and interconnected world, organizations face constant threats of crises that can have a significant impact on their reputation and sustainability.
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โข Crisis Communication Strategy: Developing a framework for effective communication during a crisis to minimize damage and ensure sustainable growth.
โข Stakeholder Engagement: Identifying key stakeholders, understanding their concerns, and crafting communication strategies to maintain relationships during a crisis.
โข Media Relations: Managing media interactions, press releases, and social media during a crisis to maintain a positive public image.
โข Internal Communication: Ensuring clear, consistent communication with employees to maintain morale and productivity during a crisis.
โข Risk Assessment and Management: Identifying potential crises, assessing their impact, and developing strategies to mitigate risk and ensure sustainable growth.
โข Ethical Considerations: Understanding the ethical implications of crisis communication and ensuring decisions align with company values and stakeholder expectations.
โข Crisis Simulation: Practicing crisis communication strategies through simulations and scenarios to improve readiness and response.
โข Post-Crisis Evaluation: Evaluating the effectiveness of crisis communication strategies and implementing lessons learned for future growth and sustainability.
โข Cross-Cultural Communication: Adapting crisis communication strategies for different cultural contexts to maintain a global perspective and ensure sustainable growth.
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