Masterclass Certificate in Reputation Management: Crisis Communication Mastery
-- ViewingNowThe Masterclass Certificate in Reputation Management: Crisis Communication Mastery is a comprehensive course that equips learners with essential skills for career advancement in a rapidly changing business landscape. This program focuses on teaching effective crisis communication strategies, enabling professionals to protect and defend their organization's reputation during times of uncertainty or crisis.
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โข Unit 1: Introduction to Reputation Management
โข Unit 2: Crisis Communication: Definitions and Key Concepts
โข Unit 3: Building a Crisis Communication Strategy
โข Unit 4: Stakeholder Analysis and Engagement in Crisis Communication
โข Unit 5: Digital Communication and Social Media Management in Crisis Situations
โข Unit 6: Media Relations during a Crisis
โข Unit 7: Legal and Ethical Considerations in Crisis Communication
โข Unit 8: Case Studies: Successful and Unsuccessful Crisis Management
โข Unit 9: Measuring Effectiveness and Evaluating Crisis Communication
โข Unit 10: Recovery and Rebuilding Reputation Post-Crisis
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