Global Certificate in PPC Metrics: Elevate Your Career

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The Global Certificate in PPC Metrics is a career-elevating course that focuses on the critical metrics in Pay-Per-Click (PPC) advertising. This certification equips learners with the essential skills needed to excel in the rapidly evolving digital marketing landscape.

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In today's data-driven world, understanding PPC metrics is vital for making informed, strategic decisions that can significantly impact business growth. This course dives deep into essential PPC metrics, teaching learners how to measure, analyze, and optimize campaigns for maximum ROI. This certification is highly relevant in the industry, with businesses increasingly relying on digital marketing to reach their target audiences. By earning this certification, learners demonstrate a commitment to professional development, setting themselves apart in a competitive job market. By mastering the art of PPC metrics, learners will be able to drive impactful campaigns, demonstrate their value to employers, and position themselves for career advancement in digital marketing.

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โ€ข Unit 1: Introduction to PPC Metrics
โ€ข Unit 2: Keyword Research and Selection
โ€ข Unit 3: Crafting Compelling Ad Copy
โ€ข Unit 4: Understanding Quality Score
โ€ข Unit 5: Maximizing Click-Through Rates (CTR)
โ€ข Unit 6: Optimizing Cost per Click (CPC) & Cost per Conversion
โ€ข Unit 7: Analyzing Impressions, Clicks, and Conversions
โ€ข Unit 8: Utilizing Google Analytics for PPC Insights
โ€ข Unit 9: Advanced Targeting Strategies
โ€ข Unit 10: Continual Testing and Optimization for PPC Success

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GLOBAL CERTIFICATE IN PPC METRICS: ELEVATE YOUR CAREER
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
ๅŒบๅ—้“พID๏ผš s-1-a-2-m-3-p-4-l-5-e
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