Certificate in New Product Promotion
-- ViewingNowThe Certificate in New Product Promotion is a comprehensive course designed to empower learners with essential skills for successful product launches and promotions. In an era where innovative products flood the market daily, this course stands out by teaching effective strategies to cut through the noise and reach the target audience.
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Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
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โข New Product Promotion Strategy: Understanding the fundamentals of creating an effective promotion strategy for new products, including market research, target audience identification, and positioning. โข Product Launch Planning: Learn the process of planning and executing successful product launches, including setting objectives, determining timelines, and allocating resources. โข Multi-Channel Marketing: Explore various marketing channels such as social media, email, influencer marketing, and traditional advertising, and learn how to create integrated campaigns that reach and engage customers. โข Product Packaging and Branding: Understand the importance of product packaging and branding in promoting new products, and learn how to design and implement effective packaging and branding strategies. โข Customer Engagement: Discover ways to build customer engagement and loyalty, including creating compelling content, building online communities, and providing excellent customer service. โข Measurement and Analytics: Learn how to measure the success of new product promotion efforts, using key performance indicators (KPIs), analytics tools, and data analysis techniques. โข Legal and Ethical Considerations: Understand the legal and ethical considerations involved in promoting new products, including advertising standards, intellectual property rights, and data privacy. โข Sales Training and Support: Learn how to train and support sales teams in promoting new products, including creating sales materials, providing product demonstrations, and addressing customer questions and concerns. โข Crisis Management: Explore strategies for managing crises related to new product promotion, including product recalls, negative publicity, and customer complaints. โข Emerging Trends in New Product Promotion: Stay up-to-date with the latest trends and best practices in new product promotion, including the use of new technologies, changing consumer preferences, and industry regulations.
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