Professional Certificate Product Launch & Brand Building
-- ViewingNowThe Professional Certificate in Product Launch & Brand Building is a comprehensive course designed to equip learners with the essential skills required to excel in today's competitive business landscape. This course emphasizes the importance of building strong brands and launching successful products, which are critical components for any organization's growth and success.
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GBP £ 140
GBP £ 202
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• Product Development: Understanding the product lifecycle, identifying customer needs, and creating a minimum viable product (MVP)
• Market Research: Analyzing competitors, target audience, and market trends
• Brand Strategy: Developing a unique value proposition, brand personality, and visual identity
• Product Positioning: Defining the target market and creating a unique selling proposition (USP)
• Product Launch Planning: Creating a go-to-market strategy, setting launch objectives, and defining key performance indicators (KPIs)
• Marketing Mix: Utilizing the four Ps of marketing: product, price, promotion, and place
• Public Relations & Media Outreach: Building relationships with influencers, journalists, and industry leaders
• Product Launch Execution: Managing product rollout, measuring success, and iterating for continuous improvement
• Brand Building Strategies: Building brand awareness, loyalty, and advocacy through various tactics
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