Certificate in Crisis Marketing: Brand Protection
-- ViewingNowThe Certificate in Crisis Marketing: Brand Protection is a crucial course that teaches learners how to protect and maintain brand reputation during crises. In today's fast-paced and interconnected world, brands are more vulnerable than ever to damage from negative events.
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โข Crisis Management Overview
โข Identifying Marketing Crisis Situations
โข Developing a Crisis Marketing Strategy
โข Stakeholder Communication during a Crisis
โข Social Media Management in Crisis Marketing
โข Legal and Ethical Considerations in Crisis Marketing
โข Monitoring and Measuring Crisis Marketing Performance
โข Brand Reputation Management and Recovery
โข Case Studies: Successful Crisis Marketing Campaigns
โข Preparing for Future Marketing Crises
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