Masterclass Certificate in B2B Marketing Performance

-- ViewingNow

The Masterclass Certificate in B2B Marketing Performance is a comprehensive course designed to empower marketing professionals with the skills needed to excel in the business-to-business (B2B) sector. This program focuses on the critical aspects of B2B marketing, including strategy, planning, and performance measurement.

4.5
Based on 7,554 reviews

7,586+

Students enrolled

GBP £ 140

GBP £ 202

Save 44% with our special offer

Start Now

ๅ…ณไบŽ่ฟ™้—จ่ฏพ็จ‹

By completing this course, learners will gain a deep understanding of how to create effective marketing plans, measure performance, and optimize campaigns for maximum ROI. In today's rapidly changing business landscape, B2B marketing skills are in high demand. According to LinkedIn, marketing roles are among the top 10 most recruited jobs in 2021, with a particular focus on digital marketing and data analysis skills. This course is specifically designed to equip learners with these essential skills, providing them with a competitive edge in the job market and enabling them to advance their careers in B2B marketing. By the end of this course, learners will have a solid understanding of B2B marketing best practices, as well as the tools and techniques needed to measure and optimize marketing performance. They will be able to analyze market trends, create data-driven marketing strategies, and demonstrate the impact of their marketing efforts to stakeholders. This course is an excellent investment for marketing professionals looking to take their careers to the next level in the B2B marketing industry.

100%ๅœจ็บฟ

้šๆ—ถ้šๅœฐๅญฆไน 

ๅฏๅˆ†ไบซ็š„่ฏไนฆ

ๆทปๅŠ ๅˆฐๆ‚จ็š„LinkedInไธชไบบ่ต„ๆ–™

2ไธชๆœˆๅฎŒๆˆ

ๆฏๅ‘จ2-3ๅฐๆ—ถ

้šๆ—ถๅผ€ๅง‹

ๆ— ็ญ‰ๅพ…ๆœŸ

่ฏพ็จ‹่ฏฆๆƒ…

โ€ข B2B Marketing Fundamentals: Understanding the B2B marketing landscape, buyer personas, value proposition, and key differentiators.
โ€ข Performance Metrics & KPIs: Identifying, tracking, and optimizing key performance indicators, such as MQLs, SQLs, ROI, and customer acquisition cost.
โ€ข Content Marketing Strategy: Developing a content marketing plan, including persona-driven content creation, distribution, and promotion.
โ€ข Email Marketing & Automation: Implementing email marketing campaigns, lead nurturing, and marketing automation platforms.
โ€ข Search Engine Marketing (SEM): Utilizing search engine optimization (SEO) and pay-per-click (PPC) advertising to improve online visibility.
โ€ข Social Media Marketing: Leveraging social media platforms for B2B brand awareness, lead generation, and community engagement.
โ€ข Account-Based Marketing (ABM): Targeting high-value accounts, creating personalized campaigns, and measuring success.
โ€ข Sales & Marketing Alignment: Collaborating with sales teams to create a seamless customer experience, improve lead quality, and accelerate revenue growth.
โ€ข Data-Driven Decision Making: Analyzing marketing data, drawing insights, and making data-driven decisions to optimize campaigns and strategies.

่Œไธš้“่ทฏ

The B2B marketing landscape is highly competitive and constantly evolving in the UK. To succeed, professionals must stay updated on industry trends, salary ranges, and skill demands. The following 3D pie chart provides valuable insights into the current UK B2B marketing job market. The chart features four primary roles: B2B Marketing Manager, B2B Marketing Analyst, B2B Marketing Specialist, and B2B Marketing Coordinator. Each role's demand is represented proportionally, offering a comprehensive understanding of the B2B marketing job market's dynamics in the UK. The data highlights the need for B2B Marketing Managers (45%), emphasizing the importance of leadership and strategic planning in successful B2B marketing campaigns. Additionally, B2B Marketing Analysts (25%) play a critical role in data-driven decision-making and performance measurement. B2B Marketing Specialists (18%) are essential for implementing innovative marketing strategies and tactics, while B2B Marketing Coordinators (12%) ensure seamless execution and project management. These insights highlight the growing demand for B2B marketing professionals in the UK. Employers increasingly seek skilled professionals to navigate the complexities of B2B marketing and deliver tangible results. By understanding these trends, professionals can make informed decisions about their career paths and skill development, leading to success in the B2B marketing arena.

ๅ…ฅๅญฆ่ฆๆฑ‚

  • ๅฏนไธป้ข˜็š„ๅŸบๆœฌ็†่งฃ
  • ่‹ฑ่ฏญ่ฏญ่จ€่ƒฝๅŠ›
  • ่ฎก็ฎ—ๆœบๅ’Œไบ’่”็ฝ‘่ฎฟ้—ฎ
  • ๅŸบๆœฌ่ฎก็ฎ—ๆœบๆŠ€่ƒฝ
  • ๅฎŒๆˆ่ฏพ็จ‹็š„ๅฅ‰็Œฎ็ฒพ็ฅž

ๆ— ้œ€ไบ‹ๅ…ˆ็š„ๆญฃๅผ่ต„ๆ ผใ€‚่ฏพ็จ‹่ฎพ่ฎกๆณจ้‡ๅฏ่ฎฟ้—ฎๆ€งใ€‚

่ฏพ็จ‹็Šถๆ€

ๆœฌ่ฏพ็จ‹ไธบ่Œไธšๅ‘ๅฑ•ๆไพ›ๅฎž็”จ็š„็Ÿฅ่ฏ†ๅ’ŒๆŠ€่ƒฝใ€‚ๅฎƒๆ˜ฏ๏ผš

  • ๆœช็ป่ฎคๅฏๆœบๆž„่ฎค่ฏ
  • ๆœช็ปๆŽˆๆƒๆœบๆž„็›‘็ฎก
  • ๅฏนๆญฃๅผ่ต„ๆ ผ็š„่กฅๅ……

ๆˆๅŠŸๅฎŒๆˆ่ฏพ็จ‹ๅŽ๏ผŒๆ‚จๅฐ†่Žทๅพ—็ป“ไธš่ฏไนฆใ€‚

ไธบไป€ไนˆไบบไปฌ้€‰ๆ‹ฉๆˆ‘ไปฌไฝœไธบ่Œไธšๅ‘ๅฑ•

ๆญฃๅœจๅŠ ่ฝฝ่ฏ„่ฎบ...

ๅธธ่ง้—ฎ้ข˜

ๆ˜ฏไป€ไนˆ่ฎฉ่ฟ™้—จ่ฏพ็จ‹ไธŽๅ…ถไป–่ฏพ็จ‹ไธๅŒ๏ผŸ

▼

ๅฎŒๆˆ่ฏพ็จ‹้œ€่ฆๅคš้•ฟๆ—ถ้—ด๏ผŸ

▼

WhatSupportWillIReceive

▼

IsCertificateRecognized

▼

WhatCareerOpportunities

▼

ๆˆ‘ไป€ไนˆๆ—ถๅ€™ๅฏไปฅๅผ€ๅง‹่ฏพ็จ‹๏ผŸ

▼

่ฏพ็จ‹ๆ ผๅผๅ’Œๅญฆไน ๆ–นๆณ•ๆ˜ฏไป€ไนˆ๏ผŸ

▼

่ฏพ็จ‹่ดน็”จ

ๆœ€ๅ—ๆฌข่ฟŽ
ๅฟซ้€Ÿ้€š้“๏ผš GBP £140
1ไธชๆœˆๅ†…ๅฎŒๆˆ
ๅŠ ้€Ÿๅญฆไน ่ทฏๅพ„
  • ๆฏๅ‘จ3-4ๅฐๆ—ถ
  • ๆๅ‰่ฏไนฆไบคไป˜
  • ๅผ€ๆ”พๆณจๅ†Œ - ้šๆ—ถๅผ€ๅง‹
Start Now
ๆ ‡ๅ‡†ๆจกๅผ๏ผš GBP £90
2ไธชๆœˆๅ†…ๅฎŒๆˆ
็ตๆดปๅญฆไน ่Š‚ๅฅ
  • ๆฏๅ‘จ2-3ๅฐๆ—ถ
  • ๅธธ่ง„่ฏไนฆไบคไป˜
  • ๅผ€ๆ”พๆณจๅ†Œ - ้šๆ—ถๅผ€ๅง‹
Start Now
ไธคไธช่ฎกๅˆ’้ƒฝๅŒ…ๅซ็š„ๅ†…ๅฎน๏ผš
  • ๅฎŒๆ•ด่ฏพ็จ‹่ฎฟ้—ฎ
  • ๆ•ฐๅญ—่ฏไนฆ
  • ่ฏพ็จ‹ๆๆ–™
ๅ…จๅŒ…ๅฎšไปท โ€ข ๆ— ้š่—่ดน็”จๆˆ–้ขๅค–่ดน็”จ

่Žทๅ–่ฏพ็จ‹ไฟกๆฏ

ๆˆ‘ไปฌๅฐ†ๅ‘ๆ‚จๅ‘้€่ฏฆ็ป†็š„่ฏพ็จ‹ไฟกๆฏ

ไปฅๅ…ฌๅธ่บซไปฝไป˜ๆฌพ

ไธบๆ‚จ็š„ๅ…ฌๅธ็”ณ่ฏทๅ‘็ฅจไปฅๆ”ฏไป˜ๆญค่ฏพ็จ‹่ดน็”จใ€‚

้€š่ฟ‡ๅ‘็ฅจไป˜ๆฌพ

่Žทๅพ—่Œไธš่ฏไนฆ

็คบไพ‹่ฏไนฆ่ƒŒๆ™ฏ
MASTERCLASS CERTIFICATE IN B2B MARKETING PERFORMANCE
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
ๅŒบๅ—้“พID๏ผš s-1-a-2-m-3-p-4-l-5-e
ๅฐ†ๆญค่ฏไนฆๆทปๅŠ ๅˆฐๆ‚จ็š„LinkedInไธชไบบ่ต„ๆ–™ใ€็ฎ€ๅŽ†ๆˆ–CVไธญใ€‚ๅœจ็คพไบคๅช’ไฝ“ๅ’Œ็ปฉๆ•ˆ่ฏ„ไผฐไธญๅˆ†ไบซๅฎƒใ€‚
SSB Logo

4.8
ๆ–ฐๆณจๅ†Œ
โ†’ ๆŸฅ็œ‹่ฏพ็จ‹