Certificate in Launch Market Analysis
-- ViewingNowThe Certificate in Launch Market Analysis is a comprehensive course designed to equip learners with essential skills for successful product launches. This program emphasizes the importance of in-depth market research, competitive analysis, and customer insight in driving business growth and innovation.
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GBP £ 140
GBP £ 202
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โข Market Research Fundamentals: Understanding the basics of market research, including defining target markets, gathering data, and analyzing results.
โข Competitive Analysis: Identifying and analyzing competitors, their strengths and weaknesses, and using that information to differentiate your product or service.
โข Consumer Behavior: Exploring the factors that influence consumer decision-making, such as demographics, psychographics, and buying habits.
โข Market Segmentation: Dividing the market into distinct groups based on shared characteristics, such as age, gender, income, or lifestyle.
โข Product Positioning: Determining how to position your product or service in the market to appeal to your target audience and differentiate from competitors.
โข Market Trends and Forecasting: Keeping up-to-date with the latest market trends, and using data to forecast future market conditions.
โข Launch Metrics and Analysis: Identifying key performance indicators (KPIs) for your product launch, and using data analysis to measure the success of your launch.
โข Marketing Strategy: Developing a comprehensive marketing strategy for your product launch, including setting goals, identifying target audiences, and selecting marketing channels.
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