Certificate in Email for Building a Strong Online Presence
-- ViewingNowThe Certificate in Email for Building a Strong Online Presence course is a powerful tool for learners seeking to enhance their digital marketing skills. This certificate focuses on email marketing, a critical component of online presence building, and explores strategies to create effective email campaigns that engage audiences and drive results.
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โข Email Basics: Understanding email components, creating effective subject lines, proper email etiquette
โข Building an Email List: Importance of an email list, strategies for growing an email list, list segmentation
โข Designing Engaging Emails: Email design best practices, creating responsive emails, using visuals effectively
โข Writing Compelling Email Content: Crafting engaging email copy, storytelling techniques, using calls-to-action
โข Email Marketing Automation: Introduction to marketing automation, setting up automated workflows, personalizing automated emails
โข Email Analytics: Understanding email metrics, tracking email performance, optimizing email campaigns
โข Deliverability and Compliance: Ensuring email deliverability, avoiding spam filters, complying with email regulations
โข Integrating Email with Other Channels: Coordinating email with social media, content marketing, and SEO
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