Executive Development Programme in Launch Product Management

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The Executive Development Programme in Launch Product Management is a certificate course designed to empower professionals with the necessary skills to lead product development and launch successful solutions. This program emphasizes the importance of data-driven decision-making, user-centered design, and effective communication in product management.

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In today's fast-paced and competitive business landscape, there is a high industry demand for skilled product managers who can drive growth and innovation. This course equips learners with essential skills, tools, and frameworks for career advancement in product management, enabling them to develop and launch products that meet user needs and deliver business value. By completing this program, learners will gain a deep understanding of the product development lifecycle, market research, product strategy, roadmap planning, and go-to-market strategies. They will also have the opportunity to work on real-world case studies and projects, gaining hands-on experience in product management and building a strong portfolio to showcase their skills to potential employers.

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โ€ข Product Strategy: Understanding the market, competition, and customer needs to define a winning product strategy.
โ€ข Ideation and Concept Development: Generating and validating new product ideas.
โ€ข Market Research and Analysis: Techniques for gathering and analyzing market data to inform product decisions.
โ€ข Product Roadmapping: Creating and managing a product roadmap to align stakeholders and guide development.
โ€ข User Experience (UX) Design: Designing products that provide a seamless and delightful user experience.
โ€ข Agile Product Development: Implementing agile methodologies to improve product development and delivery.
โ€ข Data-Driven Decision Making: Using data to inform product decisions and measure success.
โ€ข Go-to-Market Strategy: Planning and executing successful product launches.
โ€ข Product Marketing: Driving awareness, adoption, and revenue for the product.
โ€ข Product Lifecycle Management: Managing the entire product lifecycle from ideation to sunset.

่Œไธš้“่ทฏ

The Executive Development Programme in Launch Product Management focuses on essential roles and job market trends in the UK. The 3D Pie Chart above provides a visual representation of the following roles and their respective representation in the industry: 1. **Product Manager**: This role leads cross-functional teams in developing, launching, and managing products. 60% of the market demand revolves around Product Managers, making it the most sought-after position. 2. **Associate Product Manager**: An entry-level role responsible for assisting Product Managers in product development and execution. 25% of the market demand leans towards Associate Product Managers. 3. **Product Marketing Manager**: Focused on building and executing marketing strategies to support product growth and success. This role represents 10% of the market demand. 4. **Technical Product Owner**: Handles the technical aspects of product development, ensuring the product aligns with market needs and business goals. It accounts for 5% of the market demand. These statistics showcase the importance of each role in the UK job market, emphasizing the need for skill development and training in product management. By focusing on these roles, professionals can enhance their expertise, ensuring a successful career in this growing industry.

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็คบไพ‹่ฏไนฆ่ƒŒๆ™ฏ
EXECUTIVE DEVELOPMENT PROGRAMME IN LAUNCH PRODUCT MANAGEMENT
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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