Masterclass Certificate in Smarter Content Strategies
-- ViewingNowThe Masterclass Certificate in Smarter Content Strategies is a comprehensive course designed to equip learners with essential skills for effective content strategy development. This certificate program emphasizes the importance of a well-thought-out content strategy in today's digital landscape, where engaging and relevant content is key to reaching and retaining audiences.
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โข Content Audit and Analysis
โข Developing Buyer Personas and Customer Journey Mapping
โข Setting SMART Content Goals and KPIs
โข Crafting Data-Driven Content: Primary and Secondary Research
โข SEO Content Strategy: Keyword Research and On-Page Optimization
โข Creating Engaging and Relevant Content: Storytelling and Copywriting Techniques
โข Content Distribution and Promotion: Multi-Channel Approaches
โข Content Amplification: Influencer Marketing, Paid Advertising, and PR Strategies
โข Measuring and Analyzing Content Performance: Using Data and Insights for Continuous Improvement
โข Future-Proofing Your Content Strategy: Emerging Trends and Innovations
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