Professional Certificate in High-Performance Email for Business
-- viewing nowThe Professional Certificate in High-Performance Email for Business course is a critical program designed to enhance your email marketing skills. This course is essential in today's digital age, where email marketing is a $6+ billion industry and expected to grow.
5,918+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Email Strategy & Planning: Understanding the role of email in marketing, defining goals and objectives, segmenting audiences, and creating an email marketing plan.
• Email Design & User Experience: Best practices for email design, optimizing emails for different devices and inboxes, creating responsive and accessible emails, and improving user experience.
• Email Copywriting & Content Creation: Writing effective email copy, creating engaging content, using storytelling and persuasive techniques, and optimizing subject lines and calls-to-action.
• Email Deliverability & Inbox Placement: Understanding email deliverability, improving inbox placement, managing bounces, spam complaints, and unsubscribes, and using email authentication and list management best practices.
• Email Automation & Personalization: Implementing email automation workflows, personalizing emails, using dynamic content, and creating triggered email campaigns.
• Email Analytics & Reporting: Setting up email analytics, tracking and measuring email performance, analyzing data, and optimizing email campaigns based on data insights.
• Email Integration & Technology: Integrating email with other marketing channels, using email marketing software, and staying up-to-date with the latest email technology and trends.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate