Certificate in E-commerce SEO and Paid Media

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The Certificate in E-commerce SEO and Paid Media is a comprehensive course designed to equip learners with essential skills in search engine optimization (SEO) and paid media for e-commerce. This course emphasizes the importance of SEO and paid media in driving online sales and visibility, making it highly relevant in today's digital-first business landscape.

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About this course

With the increasing demand for e-commerce professionals who understand SEO and paid media strategies, this course offers learners a valuable opportunity to enhance their skillset and advance their careers. Learners will gain hands-on experience in keyword research, on-page optimization, link building, paid search advertising, and social media advertising, among other critical skills. By completing this course, learners will be well-positioned to take on challenging roles in e-commerce, digital marketing, or SEO agencies, where they can apply their skills to help businesses grow and succeed online.

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Course Details

• Unit 1: Introduction to E-commerce SEO & Paid Media
• Unit 2: Keyword Research and Analysis for E-commerce
• Unit 3: On-page E-commerce SEO Best Practices
• Unit 4: Off-page E-commerce SEO Strategies
• Unit 5: Google Ads and Paid Media Basics
• Unit 6: Setting Up and Optimizing Google Ads Campaigns
• Unit 7: Retargeting and Remarketing Techniques in Paid Media
• Unit 8: E-commerce Analytics and Performance Tracking
• Unit 9: A/B Testing and Conversion Rate Optimization
• Unit 10: Advanced E-commerce SEO and Paid Media Strategies

Career Path

In today's digital landscape, businesses are increasingly focusing on e-commerce to reach a wider audience and drive sales. Consequently, there is a growing demand for professionals with specialized skills in e-commerce SEO and paid media. Let's take a closer look at these roles and how they contribute to the UK job market. E-commerce SEO specialists play a crucial role in optimizing websites and online stores to improve search engine rankings, attract organic traffic, and boost conversions. With 40% of our focus, we'll delve into the skills, salary ranges, and trends that define this exciting and ever-evolving field. On the other hand, paid media specialists are experts in creating and managing paid advertising campaigns across various platforms, including search engines, social media, and display networks. Comprising 60% of our discussion, we'll examine the ins and outs of paid media, as well as its impact on the overall digital marketing landscape. The following 3D pie chart, powered by Google Charts, offers a visual representation of the time dedicated to each role and provides insights into the relative significance of e-commerce SEO and paid media within the UK job market. This interactive chart boasts a transparent background, making it an engaging and informative addition to this section.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
CERTIFICATE IN E-COMMERCE SEO AND PAID MEDIA
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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