Global Certificate in PPC Metrics for E-commerce

-- viewing now

The Global Certificate in PPC Metrics for E-commerce is a comprehensive course designed to equip learners with the essential skills needed to excel in digital marketing. This course focuses on the importance of Pay-Per-Click (PPC) metrics in e-commerce, providing a deep understanding of key concepts, strategies, and best practices to optimize PPC campaigns and maximize ROI.

5.0
Based on 3,538 reviews

2,840+

Students enrolled

GBP £ 140

GBP £ 202

Save 44% with our special offer

Start Now

About this course

With the increasing demand for digital marketing professionals, this course offers a unique opportunity to gain a competitive edge in the industry. Learners will acquire in-depth knowledge of PPC metrics, including click-through rates, conversion rates, cost per acquisition, and quality scores. They will also learn how to analyze and interpret data, make data-driven decisions, and measure the success of PPC campaigns. By completing this course, learners will be equipped with the skills and knowledge needed to advance their careers in digital marketing, UX design, data analysis, and e-commerce. They will have the ability to create and manage successful PPC campaigns, optimize ad spend, and drive revenue growth for their organizations or clients.

100% online

Learn from anywhere

Shareable certificate

Add to your LinkedIn profile

2 months to complete

at 2-3 hours a week

Start anytime

No waiting period

Course Details

PPC Metrics Fundamentals: Understanding Key Terms & Concepts
Setting up PPC Metrics for E-commerce: Campaign Structuring & Tracking
Keyword Research for E-commerce PPC Campaigns
Creating & Optimizing Ad Copy for Maximum Impact
Bid Management Strategies for PPC Metrics
• Understanding & Utilizing Quality Score for Improved Performance
• Analyzing & Interpreting PPC Metrics Data
• Remarketing & Display Advertising for E-commerce
• Advanced PPC Metrics Techniques: Automation, AI, & Machine Learning
• Case Studies & Best Practices for PPC Metrics in E-commerce

Career Path

The **Global Certificate in PPC Metrics for E-commerce** helps professionals excel in various roles within the industry. With the growing demand for Pay-Per-Click (PPC) expertise in the UK, understanding the job market trends is essential. This 3D pie chart represents the percentage distribution of popular PPC roles, providing valuable insights for job seekers and employers alike. As a data visualization expert, I've utilized Google Charts to create a responsive and engaging chart that adapts to all screen sizes. The chart illustrates the following roles: 1. PPC Analyst 2. Senior PPC Manager 3. E-commerce PPC Specialist 4. PPC & Digital Marketing Consultant Each segment's size corresponds to its prevalence in the UK job market. This visual representation helps identify the most sought-after roles and guides career development strategies for professionals in the PPC and e-commerce sectors.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

Why people choose us for their career

Loading reviews...

Frequently Asked Questions

What makes this course unique compared to others?

How long does it take to complete the course?

What support will I receive during the course?

Is the certificate recognized internationally?

What career opportunities will this course open up?

When can I start the course?

What is the course format and learning approach?

Course fee

MOST POPULAR
Fast Track: GBP £140
Complete in 1 month
Accelerated Learning Path
  • 3-4 hours per week
  • Early certificate delivery
  • Open enrollment - start anytime
Start Now
Standard Mode: GBP £90
Complete in 2 months
Flexible Learning Pace
  • 2-3 hours per week
  • Regular certificate delivery
  • Open enrollment - start anytime
Start Now
What's included in both plans:
  • Full course access
  • Digital certificate
  • Course materials
All-Inclusive Pricing • No hidden fees or additional costs

Get course information

We'll send you detailed course information

Pay as a company

Request an invoice for your company to pay for this course.

Pay by Invoice

Earn a career certificate

Sample Certificate Background
GLOBAL CERTIFICATE IN PPC METRICS FOR E-COMMERCE
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
SSB Logo

4.8
New Enrollment