Executive Development Programme in Ad Tech & Digital Transformation
-- viewing nowThe Executive Development Programme in Ad Tech & Digital Transformation is a certificate course designed to empower professionals with the latest trends and technologies in advertising and digital transformation. This program emphasizes the importance of digital transformation in today's business landscape, where adopting innovative technologies and strategies is crucial for success.
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Course Details
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Unit 1: Introduction to Ad Tech & Digital Transformation
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Unit 2: Programmatic Advertising & Real-Time Bidding
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Unit 3: Data Analytics in Ad Tech
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Unit 4: Digital Marketing Channels & Strategies
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Unit 5: Social Media Advertising & Influencer Marketing
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Unit 6: Mobile Advertising & App Monetization
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Unit 7: Cross-Channel Attribution & Multi-Touch Marketing
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Unit 8: Customer Relationship Management (CRM) & Marketing Automation
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Unit 9: Emerging Trends in Ad Tech & Digital Transformation
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Unit 10: Leadership & Change Management in Digital Transformation
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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