Advanced Certificate in Next-Gen Marketing Channel Tracking
-- ViewingNowThe Advanced Certificate in Next-Gen Marketing Channel Tracking is a career-propelling course designed to equip learners with cutting-edge skills in multi-channel tracking and data analysis. In an era where marketing has evolved into a digital-first approach, understanding and measuring cross-channel customer journeys is crucial.
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โข Unit 1: Introduction to Next-Gen Marketing Channel Tracking
โข Unit 2: Multi-Touch Attribution Models
โข Unit 3: Marketing Analytics Tools and Techniques
โข Unit 4: Cross-Device Tracking and Targeting
โข Unit 5: Data Visualization and Reporting in Marketing Channel Tracking
โข Unit 6: Predictive Analytics and Machine Learning in Marketing
โข Unit 7: Social Media Listening and Engagement Tracking
โข Unit 8: Email Marketing Automation and Analytics
โข Unit 9: Mobile Marketing Analytics and Optimization
โข Unit 10: Advanced SEO and SEM Strategies for Channel Tracking
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