Global Certificate in Market Research & Competitive Intelligence
-- ViewingNowThe Global Certificate in Market Research & Competitive Intelligence is a comprehensive course designed to equip learners with essential skills for career advancement in market research and competitive intelligence industries. This course emphasizes the importance of data-driven decision making, market analysis, and competitive intelligence for business success in the modern world.
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โข Market Research Fundamentals
โข Defining Research Objectives and Questions
โข Secondary Research: Data Collection and Analysis
โข Primary Research: Survey Design and Sampling
โข Qualitative and Quantitative Research Methods
โข Data Interpretation and Reporting
โข Competitive Intelligence Basics
โข Competitive Landscape Analysis
โข SWOT Analysis for Market Research and Competitive Intelligence
โข Market Trends and Forecasting
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