Global Certificate in Market Research & Competitive Intelligence

Name: Global Certificate in Market Research & Competitive Intelligence
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The Global Certificate in Market Research & Competitive Intelligence is a comprehensive course designed to equip learners with essential skills for career advancement in market research and competitive intelligence industries. This course emphasizes the importance of data-driven decision making, market analysis, and competitive intelligence for business success in the modern world.

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AboutThisCourse

Learners will gain hands-on experience in conducting market research, interpreting data, and creating actionable insights for business growth. The course is highly relevant and in-demand across various industries, providing learners with a competitive edge in the job market. By completing this course, learners will have the skills and knowledge necessary to succeed in market research and competitive intelligence careers, and drive business growth and success.

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CourseDetails

• Market Research Fundamentals
• Defining Research Objectives and Questions
• Secondary Research: Data Collection and Analysis
• Primary Research: Survey Design and Sampling
• Qualitative and Quantitative Research Methods
• Data Interpretation and Reporting
• Competitive Intelligence Basics
• Competitive Landscape Analysis
• SWOT Analysis for Market Research and Competitive Intelligence
• Market Trends and Forecasting

CareerPath

The **Global Certificate in Market Research & Competitive Intelligence** job market is booming, with various roles offering exciting opportunities and competitive salary ranges. Let's dive into the industry-relevant roles and their respective trends, adapted to all screen sizes with a responsive 3D pie chart. Market Research Analyst: Accounting for 60% of the market, Market Research Analysts play a vital role in gathering and interpreting information about products, services, and competitors. The average salary range for this role in the UK is £25,000 - £40,000, showing a promising career path with growth potential. Competitive Intelligence Analyst: Covering 40% of the market, Competitive Intelligence Analysts focus on understanding competitors' strategies, strengths, and weaknesses. This role offers an average salary range of £30,000 - £55,000, highlighting the value of strategic insights for businesses in the UK. The demand for both roles emphasizes the need for professionals with a Global Certificate in Market Research & Competitive Intelligence, providing a significant edge in the ever-evolving business landscape.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN MARKET RESEARCH & COMPETITIVE INTELLIGENCE

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London School of International Business (LSIB)

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05 May 2025

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