Advanced Certificate in CRM for Enhanced Customer Experience

Name: Advanced Certificate in CRM for Enhanced Customer Experience
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The Advanced Certificate in CRM for Enhanced Customer Experience is a crucial course for professionals aiming to excel in customer relationship management. This certification focuses on enhancing customer experiences through CRM strategies, data-driven decisions, and technology implementations.

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AboutThisCourse

In today's customer-centric world, there's a high demand for experts who can effectively manage and leverage customer relationships for business growth. This course equips learners with essential skills to meet this industry need, covering topics like customer journey mapping, CRM analytics, AI-powered CRM, and CRM personalization strategies. By earning this advanced certificate, learners demonstrate their commitment to mastering cutting-edge CRM techniques, making them attractive candidates for career advancement in various sectors, including marketing, sales, customer service, and e-commerce.

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CourseDetails

• Advanced CRM Strategies: Understanding the modern CRM landscape, defining advanced CRM strategies, and leveraging CRM for business growth.
• Customer Experience Management: Analyzing customer touchpoints, designing customer journey maps, and implementing customer experience strategies for enhanced satisfaction and loyalty.
• Data-Driven CRM: Utilizing data analytics, AI, and machine learning to drive CRM decisions, improve customer engagement, and enhance personalization.
• CRM Integration and Automation: Integrating CRM systems with other business applications, automating workflows, and optimizing processes for improved efficiency and productivity.
• Multi-Channel CRM: Managing customer interactions across multiple channels, including social media, email, chat, and phone, for a seamless and consistent customer experience.
• Mobile CRM: Implementing mobile-first CRM strategies, optimizing CRM for mobile devices, and enabling remote workforces for enhanced customer engagement.
• CRM for Sales and Marketing: Leveraging CRM to improve sales performance, streamline marketing campaigns, and align sales and marketing efforts for better customer engagement.
• CRM Security and Compliance: Ensuring CRM data security, protecting customer privacy, and complying with relevant regulations for data protection and privacy.
• CRM Change Management: Managing CRM implementation, adoption, and ongoing changes, and ensuring a smooth transition for users and stakeholders.
• CRM ROI and Evaluation: Measuring CRM performance, evaluating CRM ROI, and identifying areas for improvement and optimization.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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ADVANCED CERTIFICATE IN CRM FOR ENHANCED CUSTOMER EXPERIENCE

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London School of International Business (LSIB)

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05 May 2025

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