Professional Certificate in Email Marketing for Modern Brands

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The Professional Certificate in Email Marketing for Modern Brands is a comprehensive course designed to equip learners with the essential skills required to excel in email marketing for modern brands. This certificate course emphasizes the importance of email marketing as a powerful and cost-effective tool in today's digital marketing landscape.

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AboutThisCourse

With email marketing's continued growth and demand, this course offers learners a valuable opportunity to stay ahead in the industry. Learners will gain hands-on experience with email marketing strategies, tools, and best practices to create and manage successful campaigns. The course covers topics such as email design, list building, segmentation, automation, analytics, and compliance. By completing this course, learners will be equipped with the skills necessary to drive email marketing efforts that deliver results, enhancing their career advancement opportunities in various marketing roles. Stand out in the competitive job market and become an expert in email marketing for modern brands with this professional certificate course.

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CourseDetails

• Email Marketing Strategy: Understanding the fundamentals of email marketing, including setting goals, segmenting audiences, and creating a content plan.
• Building an Email List: Techniques for growing an engaged email list, including website optimization, lead magnets, and social media strategies.
• Email Design and Branding: Best practices for creating visually appealing and on-brand emails, including HTML vs. plain text emails and mobile optimization.
• Copywriting for Email Marketing: Writing compelling email copy that drives engagement and conversions, including subject lines, calls-to-action, and storytelling.
• Email Automation: Implementing automated email campaigns, including welcome series, abandoned cart emails, and post-purchase follow-ups.
• Analytics and Metrics: Tracking and measuring email marketing success, including open rates, click-through rates, and conversion rates.
• Deliverability and Compliance: Ensuring emails reach the inbox and comply with anti-spam regulations, including list management, permission-based marketing, and email authentication.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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PROFESSIONAL CERTIFICATE IN EMAIL MARKETING FOR MODERN BRANDS
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London School of International Business (LSIB)
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05 May 2025
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