Certificate in Programmatic for Beginners
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CourseDetails
• Introduction to Programmatic Advertising
• Understanding Digital Advertising Ecosystem
• Programmatic Basics: Real-Time Bidding (RTB) and Demand Side Platforms (DSPs)
• Data Management Platforms (DMPs) and Audience Targeting
• Programmatic Channels: Display, Video, Mobile, and Native Advertising
• Programmatic Measurement and Analytics
• Setting Up and Managing Programmatic Campaigns
• Fraud Prevention and Brand Safety in Programmatic
• Programmatic Future Trends and Best Practices
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EntryRequirements
- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- NotAccreditedRecognized
- NotRegulatedAuthorized
- ComplementaryFormalQualifications
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- ThreeFourHoursPerWeek
- EarlyCertificateDelivery
- OpenEnrollmentStartAnytime
- TwoThreeHoursPerWeek
- RegularCertificateDelivery
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