Certificate in Programmatic for Beginners
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โข Introduction to Programmatic Advertising
โข Understanding Digital Advertising Ecosystem
โข Programmatic Basics: Real-Time Bidding (RTB) and Demand Side Platforms (DSPs)
โข Data Management Platforms (DMPs) and Audience Targeting
โข Programmatic Channels: Display, Video, Mobile, and Native Advertising
โข Programmatic Measurement and Analytics
โข Setting Up and Managing Programmatic Campaigns
โข Fraud Prevention and Brand Safety in Programmatic
โข Programmatic Future Trends and Best Practices
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EntryRequirements
- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- NotAccreditedRecognized
- NotRegulatedAuthorized
- ComplementaryFormalQualifications
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- ThreeFourHoursPerWeek
- EarlyCertificateDelivery
- OpenEnrollmentStartAnytime
- TwoThreeHoursPerWeek
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