Certificate in Web Analytics & Information Tracking

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The Certificate in Web Analytics & Information Tracking is a comprehensive course designed to equip learners with the essential skills needed to thrive in today's data-driven digital landscape. This course focuses on the importance of web analytics and information tracking in making informed business decisions, optimizing customer experiences, and driving growth.

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AboutThisCourse

In this era of increasing digitalization, the demand for web analytics professionals is at an all-time high. By enrolling in this course, learners will gain a deep understanding of various web analytics tools and techniques, enabling them to effectively collect, analyze, and interpret data to drive successful digital strategies. By mastering these in-demand skills, learners will be well-positioned for career advancement in fields such as digital marketing, web development, business analytics, and e-commerce. By earning this certificate, learners will demonstrate their commitment to professional development and their ability to add value to any organization.

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CourseDetails

• Web Analytics Fundamentals
• Understanding Key Performance Indicators (KPIs)
• Setting Up and Tracking Goals in Google Analytics
• Segmentation and Audience Analysis
• Data Collection and Processing Methods
• Data Visualization and Reporting Techniques
• Conversion Rate Optimization (CRO) Principles
• Advanced Web Analytics Features and Applications
• Privacy and Data Security in Web Analytics

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
  • CourseMaterials
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CERTIFICATE IN WEB ANALYTICS & INFORMATION TRACKING
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London School of International Business (LSIB)
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05 May 2025
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