Executive Development Programme in Data-Driven Ad Tech Leadership

Name: Executive Development Programme in Data-Driven Ad Tech Leadership
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The Executive Development Programme in Data-Driven Ad Tech Leadership is a certificate course designed to empower professionals with the necessary skills to thrive in the rapidly evolving advertising technology industry. This program emphasizes the importance of data-driven decision-making, a critical skill in today's digital marketing landscape.

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AboutThisCourse

With the exponential growth of programmatic advertising and the increasing demand for data-driven solutions, this course is timely and relevant. It equips learners with essential skills in data analysis, strategic thinking, and leadership, preparing them for senior roles in Ad Tech. The course combines theoretical knowledge with practical applications, allowing learners to immediately apply what they've learned in their current roles. By the end of the program, learners will have a comprehensive understanding of the Ad Tech ecosystem, advanced data analysis techniques, and strategic leadership principles, making them highly valuable assets in their organizations.

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CourseDetails

• Data-Driven Decision Making in Ad Tech
• Understanding Ad Tech Ecosystem & E-commerce Landscape
• Programmatic Advertising & Real-Time Bidding (RTB)
• Data Analysis Tools for Ad Tech Leaders (e.g., Python, R, SQL)
• Marketing Attribution Models & Cross-Channel Measurement
• Ad Tech Leadership & Team Management
• Data Privacy & Security in Ad Tech
• Data Visualization & Storytelling for Executives
• Leveraging AI & Machine Learning in Ad Tech

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN DATA-DRIVEN AD TECH LEADERSHIP

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London School of International Business (LSIB)

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05 May 2025

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