Executive Development Programme in Integrated Marketing Strategies

Name: Executive Development Programme in Integrated Marketing Strategies
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The Executive Development Programme in Integrated Marketing Strategies is a certificate course designed to empower professionals with the latest marketing strategies and tools. This program emphasizes the importance of a cohesive, multi-channel approach to marketing, bridging the gap between traditional and digital platforms.

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AboutThisCourse

With the ever-evolving market landscape, there is a high industry demand for experts who can create and implement data-driven, integrated marketing campaigns. Enrollees in this course will gain essential skills in customer relationship management, marketing analytics, and multi-platform content strategy. They will learn to leverage social media, SEO, and data analytics for competitive advantage. By earning this certificate, professionals can enhance their career growth and effectively contribute to business development in today's integrated marketing landscape.

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CourseDetails

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Unit 1: Introduction to Integrated Marketing Strategies
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Unit 2: Understanding the Target Audience
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Unit 3: Brand Development and Positioning
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Unit 4: Multi-Channel Marketing: Leveraging Digital and Traditional Platforms
Unit 5: Content Marketing: Creating and Distributing Valuable Content
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Unit 6: Social Media Marketing: Building Relationships and Engaging with Customers
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Unit 7: Search Engine Marketing: Driving Traffic and Conversions
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Unit 8: Email Marketing: Building Customer Loyalty and Retention
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Unit 9: Metrics and Analytics: Measuring Marketing Performance
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Unit 10: Integrating Marketing Strategies for Maximum Impact

CareerPath

The Executive Development Programme in Integrated Marketing Strategies is tailored to address the ever-evolving job market trends in the UK. This section features a 3D pie chart that highlights the distribution of roles in this domain. The chart showcases the percentage of professionals employed in roles such as Digital Marketing Manager, Content Marketing Specialist, SEO Specialist, Social Media Manager, Email Marketing Specialist, and Marketing Analytics Specialist. These roles are essential for a comprehensive understanding and execution of integrated marketing strategies. Google Charts has been utilized to create this responsive and engaging visual representation, ensuring that the chart adapts to all screen sizes. The 3D effect adds depth and visual appeal to the chart, enhancing the user experience. As the demand for integrated marketing strategies continues to grow, this programme equips professionals with the necessary skills to succeed in the UK job market. The 3D pie chart serves as a testament to the diverse range of roles and opportunities available within this field.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN INTEGRATED MARKETING STRATEGIES

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London School of International Business (LSIB)

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05 May 2025

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