Global Certificate in Market Positioning and Customer Engagement

Name: Global Certificate in Market Positioning and Customer Engagement
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The Global Certificate in Market Positioning and Customer Engagement is a comprehensive course designed to equip learners with essential skills for career advancement in today's competitive business landscape. This course emphasizes the importance of understanding customer needs, building strong relationships, and creating effective marketing strategies to drive business growth.

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AboutThisCourse

In an era where customer engagement is critical to success, this course provides learners with the latest tools and techniques to attract, retain, and engage customers. It covers various topics, including market research, branding, customer segmentation, digital marketing, and data analysis. By completing this course, learners will gain a deep understanding of market positioning and customer engagement, enabling them to make informed decisions and drive business success. This course is in high demand across various industries, making it an excellent choice for professionals seeking to advance their careers and stay competitive in the ever-evolving business world.

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CourseDetails

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Unit 1: Introduction to Market Positioning and Customer Engagement
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Unit 2: Understanding Target Markets and Customer Segmentation
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Unit 3: Competitive Analysis and SWOT Analysis
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Unit 4: Developing a Unique Selling Proposition (USP)
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Unit 5: Crafting a Value Proposition for Customer Engagement
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Unit 6: Building a Brand Identity and Positioning Strategy
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Unit 7: Multi-Channel Customer Engagement Strategies
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Unit 8: Metrics and Analytics for Measuring Market Positioning and Customer Engagement
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Unit 9: Leveraging Customer Feedback and Reviews
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Unit 10: Case Studies on Successful Market Positioning and Customer Engagement

CareerPath

The Global Certificate in Market Positioning and Customer Engagement is a valuable credential for professionals seeking career growth in various marketing roles. The demand for these skills is high in the UK, with numerous opportunities and competitive salary ranges. The following 3D pie chart showcases the distribution of professionals in different marketing roles, providing insights into the current job market trends. With a focus on market positioning and customer engagement, professionals with this certification can advance their careers in roles such as Market Research Analyst, Marketing Coordinator, Digital Marketing Specialist, Customer Service Manager, Sales Manager, and Product Manager. These roles require a blend of skills in data analysis, strategic planning, and customer relationship management, all of which are honed through the Global Certificate in Market Positioning and Customer Engagement program.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN MARKET POSITIONING AND CUSTOMER ENGAGEMENT

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London School of International Business (LSIB)

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05 May 2025

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