Professional Certificate in Crisis Marketing: Reputation Management

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The Professional Certificate in Crisis Marketing: Reputation Management is a critical course for professionals seeking to excel in marketing. In today's fast-paced digital world, businesses often face crises that can significantly impact their reputation.

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AboutThisCourse

This course equips learners with the skills to manage such situations effectively. The course is essential for anyone looking to advance their career in marketing, public relations, or communications. It provides a comprehensive understanding of crisis management, teaching learners how to develop crisis communication plans, manage social media in a crisis, and restore brand reputation. The course is highly relevant in various industries, making it a valuable addition to any professional's skill set. By the end of the course, learners will have gained essential crisis marketing skills, enhancing their employability and career growth opportunities. They will be able to handle crises with confidence, ensuring their organization's reputation remains intact.

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CourseDetails

• Unit 1: Introduction to Crisis Marketing & Reputation Management
• Unit 2: Identifying & Assessing Potential Crisis Scenarios
• Unit 3: Developing a Crisis Marketing Strategy
• Unit 4: Stakeholder Communication & Engagement in Crisis
• Unit 5: Harnessing Social Media for Effective Crisis Management
• Unit 6: Monitoring & Measuring Crisis Marketing Performance
• Unit 7: Ethical Considerations in Crisis Marketing
• Unit 8: Rebuilding Trust & Restoring Reputation Post-Crisis
• Unit 9: Case Studies: Successful Crisis Marketing Management
• Unit 10: Preparing for Future Crises: Best Practices & Learnings

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotRegulatedAuthorized
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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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PROFESSIONAL CERTIFICATE IN CRISIS MARKETING: REPUTATION MANAGEMENT
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London School of International Business (LSIB)
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05 May 2025
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