Executive Development Programme in AI for Enhanced Customer Lifetime Value
-- ViewingNowThe Executive Development Programme in AI for Enhanced Customer Lifetime Value is a certificate course designed to equip learners with essential skills in Artificial Intelligence (AI) for customer relationship management. This program highlights the importance of AI in today's business landscape, where it has become a critical tool for improving customer engagement, satisfaction, and loyalty.
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โข Introduction to Artificial Intelligence (AI): Understanding the basics of AI, its applications, and potential impact on business
โข Data Analytics for Customer Lifetime Value (CLV): Utilizing data analytics to measure and optimize CLV
โข Machine Learning (ML) Algorithms: Overview of ML algorithms, including supervised, unsupervised, and reinforcement learning
โข Natural Language Processing (NLP): Using NLP to extract insights from customer feedback and interactions
โข AI in Marketing and Sales: Leveraging AI to improve customer targeting, segmentation, and personalization
โข AI in Customer Service: Implementing AI-powered chatbots and virtual assistants to enhance customer support
โข AI Ethics and Regulations: Understanding ethical considerations and regulatory requirements for AI implementation
โข AI Strategy and Implementation: Developing a strategic plan to integrate AI into customer engagement and retention efforts
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