Global Certificate in Social Listening & Public Relations

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The Global Certificate in Social Listening & Public Relations is a comprehensive course that equips learners with essential skills for career advancement in a rapidly evolving industry. This course emphasizes the importance of social listening in modern PR, teaching learners how to monitor and analyze conversations across social media platforms to understand public sentiment, manage crises, and inform strategic decisions.

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About this course

With the increasing demand for PR professionals who can effectively navigate the social media landscape, this course is highly relevant to today's job market. Learners will gain hands-on experience with industry-leading social listening tools, as well as best practices for building and maintaining a positive brand reputation. By completing this course, learners will be well-prepared to take on leadership roles in PR and communications, with the skills and knowledge needed to drive successful campaigns and strategies in the digital age.

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Course Details

• Introduction to Social Listening & Public Relations
• Understanding Social Media Analytics
• Social Listening Tools and Techniques
• Building a Social Listening Strategy
• Monitoring and Analyzing Online Conversations
• Public Relations in the Digital Age
• Stakeholder Management and Engagement
• Crafting Effective PR Messages for Social Media
• Measuring the Impact of Social Listening on PR Campaigns
• Ethical Considerations in Social Listening and PR

Career Path

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Earn a career certificate

Sample Certificate Background
GLOBAL CERTIFICATE IN SOCIAL LISTENING & PUBLIC RELATIONS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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