Professional Certificate in Ad Tech & the Future of Work
-- viendo ahoraThe Professional Certificate in Ad Tech & the Future of Work is a comprehensive course designed to equip learners with essential skills for career advancement in the rapidly evolving advertising technology industry. This program is critical for individuals who wish to stay ahead in the ever-changing work environment, where Ad Tech plays a pivotal role in business growth and success.
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Detalles del Curso
• Programmatic Advertising · Understanding the ins and outs of programmatic advertising, including real-time bidding, private marketplaces, and demand-side platforms.
• Ad Tech Data Analytics · Leveraging data analytics in ad tech, including data management platforms, attribution modeling, and cross-device tracking.
• Ad Fraud Prevention · Identifying and preventing ad fraud, including domain spoofing, bot traffic, and viewability issues.
• Mobile Advertising · Exploring mobile advertising, including in-app advertising, mobile web advertising, and attribution models.
• Connected TV · Understanding the landscape of connected TV, including over-the-top (OTT) and cord-cutting trends, and the role of programmatic in CTV.
• Digital Out-of-Home Advertising · Learning about the opportunities and challenges of digital out-of-home advertising (DOOH), including programmatic DOOH.
• Ad Tech Ethics · Examining the ethical considerations in ad tech, including data privacy, transparency, and brand safety.
• Artificial Intelligence · Exploring the impact of artificial intelligence on ad tech, including machine learning, natural language processing, and computer vision.
• Future of Ad Tech · Exploring emerging trends and future developments in ad tech, including the role of blockchain, virtual reality, and augmented reality.
Trayectoria Profesional
Requisitos de Entrada
- Comprensión básica de la materia
- Competencia en idioma inglés
- Acceso a computadora e internet
- Habilidades básicas de computadora
- Dedicación para completar el curso
No se requieren calificaciones formales previas. El curso está diseñado para la accesibilidad.
Estado del Curso
Este curso proporciona conocimientos y habilidades prácticas para el desarrollo profesional. Es:
- No acreditado por un organismo reconocido
- No regulado por una institución autorizada
- Complementario a las calificaciones formales
Recibirás un certificado de finalización al completar exitosamente el curso.
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Preguntas Frecuentes
Tarifa del curso
- 3-4 horas por semana
- Entrega temprana del certificado
- Inscripción abierta - comienza cuando quieras
- 2-3 horas por semana
- Entrega regular del certificado
- Inscripción abierta - comienza cuando quieras
- Acceso completo al curso
- Certificado digital
- Materiales del curso
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