Professional Certificate in Ad Tech & the Future of Work

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The Professional Certificate in Ad Tech & the Future of Work is a comprehensive course designed to equip learners with essential skills for career advancement in the rapidly evolving advertising technology industry. This program is critical for individuals who wish to stay ahead in the ever-changing work environment, where Ad Tech plays a pivotal role in business growth and success.

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AboutThisCourse

With a strong emphasis on the latest Ad Tech trends, this certificate course covers various topics, including programmatic advertising, data analytics, marketing automation, and digital advertising strategies. By completing this program, learners will gain a solid understanding of Ad Tech and its impact on the future of work, making them highly attractive candidates in the job market. In an era where businesses increasingly rely on data-driven marketing and automation, this Professional Certificate in Ad Tech & the Future of Work is not just an advantage but a necessity for professionals who aspire to grow and thrive in their careers.

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CourseDetails

โ€ข Programmatic Advertising · Understanding the ins and outs of programmatic advertising, including real-time bidding, private marketplaces, and demand-side platforms.
โ€ข Ad Tech Data Analytics · Leveraging data analytics in ad tech, including data management platforms, attribution modeling, and cross-device tracking.
โ€ข Ad Fraud Prevention · Identifying and preventing ad fraud, including domain spoofing, bot traffic, and viewability issues.
โ€ข Mobile Advertising · Exploring mobile advertising, including in-app advertising, mobile web advertising, and attribution models.
โ€ข Connected TV · Understanding the landscape of connected TV, including over-the-top (OTT) and cord-cutting trends, and the role of programmatic in CTV.
โ€ข Digital Out-of-Home Advertising · Learning about the opportunities and challenges of digital out-of-home advertising (DOOH), including programmatic DOOH.
โ€ข Ad Tech Ethics · Examining the ethical considerations in ad tech, including data privacy, transparency, and brand safety.
โ€ข Artificial Intelligence · Exploring the impact of artificial intelligence on ad tech, including machine learning, natural language processing, and computer vision.
โ€ข Future of Ad Tech · Exploring emerging trends and future developments in ad tech, including the role of blockchain, virtual reality, and augmented reality.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
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PROFESSIONAL CERTIFICATE IN AD TECH & THE FUTURE OF WORK
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London School of International Business (LSIB)
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05 May 2025
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